A/B Testing and Experimentation for Beginners | Marketing Analytics & Automation Online Course by Udemy

Marketing Online Course by Udemy, On Sale Here

Learn how to improve Landing Pages, Conversion Rate and Marketing ROI with AB Testing and Data Driven Decisions.

An excellent training about Marketing Analytics & Automation

A/B Testing and Experimentation for Beginners

Learn what A/B testing is and how you can use it to make data driven decision to help your marketing, conversion rate and and customer experience. The course will cover fundamentals of A/B testing, provide you the process that you can use to start A/B testing today, along withsome examples to get your creative juice going. The applications for A/B testing are various, some of them areProduct Changes – Web, Desktop, Mobile Marketing Messages Landing Page OptimizationCreative designCall to actions Funnel conversions Search MarketingConversion Rate Optimization (CRO)Growth hackingLearn how to setup an A/B test in Google OptimizeAll major organizations such as Facebook, Google, Amazon, Microsoft, Twitter, etc. spend millions of dollars on A/B Testing. Understand the fundamentals so you can learn and apply too.I have worked several major organizations and helped them deliver better marketing, better conversion and better customer experience using the content I will deliver in this course. Why you should learn from me?I have been in Digital Marketing and Analytics for over 15 years. Ihave trained people from diverse backgrounds and have converted them into highperforming Digital Marketers and Analysts. I understand boththe technology and marketing side of business.I have dealt with many analytics technologieswaybeforeGoogle Tag manager existed and know the inner working of Digital Analytics.I have extensivelyworked with companies like Microsoft, Starbucks, Wall Street Journal, ESPN, T-Mobile to name few and helped them withData Driven Marketing Decisions. In addition, I have developed various course and taught students from all over the world. I am onlineinstructor for University of British Columbia (Canada), University of Washington (USA), Bellevue College (USA) and Digital Analytics Association.I have an engineering degrees and an MBA.

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