The Complete Guide to Sponsorship Marketing | Branding Online Course by Udemy

Marketing Online Course by Udemy, On Sale Here

For all marketers that want to master the creation, planning and execution of successful Sponsorship campaigns

An excellent training about Branding

The Complete Guide to Sponsorship Marketing

Are you just starting out with Sponsorships? Or perhaps looking to improve your existing Sponsorship campaigns? Perhaps you are looking to become an all-round marketing expert and wish to tie your performance marketing knowledge with branding and sponsorships?Then this is the course for you! Many marketers who are focusing on digital marketing skills are forgetting some of the core marketing techniques that still exist in abundance, and one of those is Sponsorships. Sponsorships are a $billion industry and are mastered by some of the biggest brands out there; Pepsi, Emirates, M & S and Samsung. It’s vital that budding marketers grasp this topic and ensure they tie it into their wider marketing mix to achieve their multi-attributed marketing objectives. What’s more, Sponsorships have evolved. No longer is it simply a logo on a billboard. Sponsorships have now moved online and they’ve become trackable. Marketers are forgetting this fact, and this course aims to teach you not only traditional offline sponsorship methods, but the advancing online options too.I bring my 12 years experience in UK start-ups to FTSE 100 companies, where I’ve managed multi-million pound Sponsorship campaigns. I’ve also written for some of the UK’s largest marketing publications; EConsultancy and PerformanceIN, on the topic. In this course I aim to teach you everything there is to know about Sponsorships: Understand the many types and branches of sponsorship, from corporate to influencersLearn how Sponsorships are created, scheduled, measured and analysedLearn how to plan, strategise and deploy specific sponsorship tacticsHow to utilise sponsorships not only offline but also onlineBecome an expert in sponsorship campaigns, running them from start to finishAdvanced tracking and attribution techniques. And plenty of up to date examples! To truly become an all-round marketer one needs to understand the techniques of Sponsorship Marketing!

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