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Free Keyword Research Software + Linkbuilding Training. Search engine optimization made easy – Rank Page 1 Online!
An excellent training about Search Engine Optimization
SEO Link Building: Rank in Google with EDU & GOV Backlinks
Link Building Made Easy! As a website owner its hard to know what tactics are viable in growing your websites online visibility. Everyone says that links are important in gaining traffic from Google, but no one talks about how to secure good links that make sense from relevant websites. That’s why we put this course together: we want to share our agencys experience. Weve built links for every business imaginable, from Fortune 500 to small online mom and pop shops. In our course, well cover the basics: why links matter, Google algorithm’s that rank your site, how to build these EDU & GOVlinks, how to research the correct keywords and SOMUCHMORE! After that we will teach you how to find target sites for link prospecting, including analyzing a competitors backlinks, using advanced search in Google, and how to analyze a website and post a link to it-About the Topic-What Is Link Building & Why Is It Important?Whether you’re brand new to link building or have been doing it for a while, we’re sure you’ll find something useful in this guide. The landscape of SEO and link building is always changing, and today, the importance of building high-quality links has never been higher. The need to understand and implement high-quality campaigns is essential if you’re going to compete and thrive online, and that isn’t going to change any time soon. This guide is designed to get you going quickly and in the right direction. There is a lot to take in, but we’ve broken everything up into easy-to-digest chapters and have included lots of examples along the way. We hope you enjoy The Beginner’s Guide to Link Building! Definition of link buildingLink building is the process of acquiring hyperlinks from other websites to your own. A hyperlink (usually just called a link) is a way for users to navigate between pages on the internet. Search engines use links to crawl the web; they will crawl the links between the individual pages on your website, and they will crawl the links between entire websites. There are many techniques for building links, and while they vary in difficulty, SEOs tend to agree that link building is one of the hardest parts of their jobs. Many SEOs spend the majority of their time trying to do it well. For that reason, if you can master the art of building high-quality links, it can truly put you ahead of both other SEOs and your competition. Why is link building important for SEO?In order to understand the importance of link building, it’s important to first understand the basics of how a link is created, how the search engines see links, and what they can interpret from them.1.Start of link tag: Called an anchor tag (hence the “a”), this opens the link tag and tells search engines that a link to something else is about to follow.2.Link referral location: The “href” stands for “hyperlink referral,” and the text inside the quotation marks indicates the URL to which the link is pointing. This doesn’t always have to be a web page; it could be the address of an image or a file to download. Occasionally, you’ll see something other than a URL, beginning with a # sign. These are local links, which take you to a different section of the page you’re already on.3.Visible/anchor text of link: This is the little bit of text that users see on the page, and on which they need to click if they want to open the link. The text is usually formatted in some way to make it stand out from the text that surrounds it, often with blue color and/or underlining, signaling to users that it is a clickable link.4.Closure of link tag: This signals the end of the link tag to the search engines. What links mean for search engines?There are two fundamental ways that the search engines use links: To discover new web pagesTo help determine how well a page should rank in their resultsOnce search engines have crawled pages on the web, they can extract the content of those pages and add it to their indexes. In this way, they can decide if they feel a page is of sufficient quality to be ranked well for relevant keywords. When they are deciding this, the search engines do not just look at the content of the page; they also look at the number of links pointing to that page from external websites and the quality of those external websites. Generally speaking, the more high-quality websites that link to you, the more likely you are to rank well in search results. Links as a ranking factor are what allowed Google to start to dominate the search engine market back in the late 1990s. One of Google’s founders, Larry Page, invented PageRank, which Google used to measure the quality of a page based in part on the number of links pointing to it. This metric was then used as part of the overall ranking algorithm and became a strong signal because it was a very good way of determining the quality of a page. It was so effective because it was based upon the idea that a link could be seen as a vote of confidence about a page, i.e, it wouldn’t get links if it didn’t deserve to. The theory is that when someone links to another website,
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