Business Online Course by Udemy, On Sale Here
The 18 Situations of Selling in Hard Times, Especially with COVID-19 Pandemic
An excellent training about Sales
Selling The Impossible
Yes, everyone says now it is impossible to sell. There is a worldwide recession not seen since the 1930s that is caused by the COVID-19 Pandemic. Even without this, your price is too high, your customers have too many choices and people prefer to go direct and buy online then go through you. The 18 Situations of Selling the Impossible are:1. Prospect has just bought from your competitor2. Your pricing is too high to be considered3. Prospect has no money due to crisis including COVID-19 Pandemic4. Prospect has no time or mood to look at what you have5. New government taxes and rules discouraged your trade6. Other than pricing, your delivery lead time is too long, specifications unattractive and credit period too short7. Prospect is now in trouble (facing survival or bankruptcy issues)8. Prospect says yes but changed his mind later (due to crisis)9. Prospect is very loyal to his existing vendor for the past 30 years10. New competitor emerged with 50% price cut (and you cannot match that)11. Your company is not on the approved vendor list12. There is no funding for what you sell, making your price higher than your competitors13. Your industry has bad apples, and people are scared of You and your company14. Your salespeople have over-promised, leading to market distrust15. Your prospect is biased against You and your company (due to you having a bad reputation)16. Your salespeople are either not trained or not driven, and they are good at closing files, not closing sales17. Customers prefer to buy online and go direct than through you18. Why Bother? Either Resign or Resigned to fate! This crisis affects everyone, right?
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