Marketing Online Course by Udemy, On Sale Here
Public Relations and marketing for video games! Learn how to write a press release and pitch your game to journalists.
An excellent training about Public Relations
PR for Video Games: How to get press to cover your game
Learn the fundamentals of PR for video gamesHow do you explain your game?What to include in a press kit for your game?How do you write a good press release?What is the best way tocontact journalists?How do you pitch your game to a journalist?The aim of this course is to help you get started withPR for your video game. You will get theory and hands-on tips about finding your game’s unique selling points (USP), putting together a press kit, writing a press release, and pitching your game to a journalist. We’ll dive into thewhen, where & how of contacting journalists, using examples of press releases and emails. This course combinestheorywithexperience, and provides you withpractical examples through interviewswith PR professionals in the games industry. This course includes interviews with: Katie Stegs(Lumi Consulting, Crossy Road)Leonie Manshanden(Indie DevKit, Call of Duty, BioShock Infinite, Mortal Kombat)Nino de Vries(The Next Web, Power Unlimited)At the end of this course, you have a solid foundation to tackle your games PR plan.
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