Marketing Online Course by Udemy, On Sale Here
Sell more! Amazon Kindle, self-published, best-selling authors all can take advantage of the Best Selling Author Funnel.
An excellent training about Product Marketing
Online Marketing: The Best Selling Author Sales Funnel
Take this new marketing tool for authorsand use itto build credibility and DOUBLEYOURINCOME! You have a book you wish to create OR areon your way to creating it. But what are you going to do oncethe book is complete? You don’t know how to market it or how to use it for business so you can live the lifestyle that you desire, right?Well inside you’ll learn the tools necessary to maximize the vast work you put into your book and explode your income! Use tools like websites, opt ins, landing pages, one time offers, upsells and moreto promote your book. Do you create an ebook, a workbook, a paperback. Either option will work for this sales funnel! You will learn all of these tools in this course! Stop building someone else’s dream and start living the dream you want to live! Register today-About the Topic-Whether youre an author, a marketer at a publishing house, a publicist, or anyone else looking to sell books, theres a wide array of book marketing tactics you can use to amplify a books exposure and reach more readers. Some of these ideas can help directly increase book sales, while others may help expand your platform, which can lead to future sales. Not all of these ideas will be applicable all the time, and we encourage you to consider the impact each might have before deciding where to invest your time. Identify a target audienceSurvey your target audience. Ask questions about demographics, psychographics, and online behavior so you can better understand where to market to readers and what messaging theyll respond to. Survey your existing audience and fans of comparable authors and books. Conduct reader interviews. Learn how your readers find new books to read and make their purchasing decisions. This will add qualitative color that can help you understand the quantitative survey data you analyze in spreadsheets. Write reader personas. Write a short paragraph that describes each core group of readers youre targeting. Refer back to it whenever youre creating an ad, designing a cover, writing a tweet, or want a refresh on your audiences motives. Create a list of target keywords. Compile a list of of search queries that your target audience is using to search for books. Use tools like Google Trends and Google AdWords Keyword tool to see which relevant queries are frequently used. Create a plan to reach a targeted audience. Compile a list of platforms and marketing tools that will let you reach a specific target audience. For example, BookBub has 42 categories and millions of power readers, whom you can target with BookBub Ads or Featured Deals. There are also plenty of genre-specific blogs and publications you could target for promotions! Build an author platformCreate an author website. Your site should be a marketing tool that serves as the hub of all your online activity, from blogging to selling books to emailing a newsletter to participating in social media. Use a platform like WordPress, Squarespace, or Wix to easily build a site. Set up a blog on your site. Provide a behind the scenes look for readers by blogging once or twice a month. Fans will love the insight into your personality and writing process, and anything you post is fodder for your next email to subscribers. Link to your published books. Create a site page linking to your books to make it easy for readers to discover all the titles youve written. Include cover images, brief elevator pitches, and links to multiple retailers so readers can purchase your books wherever they shop. Build a mailing list on your site. Include a simple form on your homepage, website pages, and/or blogs sidebar asking for visitors email addresses. Collecting email addresses lets you build relationships with people who want to hear from you. Welcome subscribers with an email autoresponse. When people subscribe to updates from you via your website, send them a welcome email including either a link to a permafree ebook, sample chapters, or some sort of freebie as a thank you for signing up. Claim your BookBub Author Profile. Make sure your BookBub Author Profile is up to date so fans and potential readers can learn more about you and your books. Get more BookBub followers. The more followers you have, the more people will receive dedicated emails from BookBub notifying them about your new releases and price promotions. And once you get 1K followers, you can also send BookBub Preorder Alerts! Add a BookBub follow button to your site. Make sure website visitors can find your BookBub Author Profile by adding a follow button or icon to your site, wherever it fits best into the site design. Claim your social media profiles. Grab your username on Facebook, Twitter, Instagram, Pinterest, Tumblr, Google+, LinkedIn. Even if you dont have active profiles on each site, at least claim your name and direct people who visit to your most active social media profile instead. Link to your website and BookBub Author Profile. Once youve created a website and claimed your BookBub Author Profile, make sure that people can find these assets by linking to them
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