Business Online Course by Udemy, On Sale Here
A Growth Manager and Product Manager’s Guide to Experimentation, A/B Testing Strategy and Analyzing Results
An excellent training about Business Analytics & Intelligence
A Product Management guide to Experimentation & A/B testing
Learn the basics of Experimentation (aka A/B or AB testing) that all Product Managers should know in about an hour! At the end of this no-nonsense course, students will understand the role of Experimentation in helping make strategic decisions, how to design basic Experiments and analyze their results, and how to develop a strategy that maximizes your resources and drives results. We’ll explore: When should you run Experiments?10 important terms in ExperimentationThe Experimentation processDeveloping an Experimentation roadmapBuilding the teamHow to nurture an Experimentation cultureCommunicationDocumentationIntermediate/Advanced topic: Analyzing Results (Introduction to Frequentist, Bayesian, and Sequential statistics)
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